Apple has officially kicked off its #ShotoniPhone challenge, which invites iPhone users from across the world to share the best pictures taken on their iPhone. 

Now, each iPhone delivers quality images, and is backed with an arsenal of various apps and camera software. Recognizing the power of its product in the world of photography, Apple has just announced photo contest, accepting iPhone-shot photos. The winners of the challenge will have their work featured on billboards, as well as featured in retail stores and online.

From the number of photos submitted, only ten of them will be selected as winners by a panel of global judges made up of a number of famous photographers, including chief official White House photographer for President Obama Pete Souza, iPhone travel photographer Annet de Graaf, and Apple’s vice president of Software Sebastien Marineau-Mes. 

Submitting Your Best Shot
Post your best photo taken on iPhone to Instagram or Twitter with the #ShotOniPhone hashtag to participate in the the Shot on iPhone Challenge. Weibo users can participate as well using #ShotOniPhone#. In the image caption, note which model was used. Alternatively, you can also submit the photo in its highest resolution to with the file format ‘firstname_lastname_iphonemodel.’ Photos can be straight from the camera, edited through Apple’s editing tools in the Photos app or with third-party software. Submissions for photos begins at 12:01 a.m. PST on January 22 and ends at 11:59 p.m. PST on February 7. You must be 18 years of age or older to participate, and this challenge is not open to Apple employees or their immediate families.

Here are some of the #ShotoniPhone contestants photos that caught our eye: